In the ever-evolving world of beauty and wellness, Vive Cosmetics and Mefoh Healthcare have emerged as leading names in third-party manufacturing, catering to some of India’s fastest-growing brands. At the helm of these ventures is Prerna Singla, a visionary entrepreneur who has transformed challenges into opportunities, redefining the manufacturing landscape with innovation, quality, and empowerment at its core. Prerna’s journey in the pharmaceutical, cosmetic, and healthcare industries spans over a decade. With a background in mechanical engineering, she ventured into manufacturing with a clear goal: to build a robust, reliable, and high-quality production ecosystem that supports brands in their growth journey.
The Unique Proposition: What Sets Vive & Mefoh Apart?
Vive Cosmetics was founded with a mission to bridge the gap between quality and affordability in skincare and haircare manufacturing. Unlike traditional manufacturers, Vive goes beyond production-it serves as a growth partner for brands, offering:
End-to-End Manufacturing Solutions: From product formulation to packaging and branding support, ensuring seamless brand development.
Customization & Innovation: Clients can develop unique formulations that align with global beauty trends while maintaining affordability.
Scalability & Quality Assurance: Cutting-edge manufacturing facilities, GMP certification, and stringent quality control processes ensure international-standard products.
Mefoh Healthcare, on the other hand, is deeply rooted in Ayurvedic medicine manufacturing, blending traditional wisdom with modern science. The focus here is on holistic health solutions, offering therapeutic formulations, wellness products, and herbal remedies that cater to today’s health-conscious consumers.
A People-First Approach: Empowering Women in Manufacturing
One of the most defining aspects of Prerna’s business philosophy is her commitment to empowerment. Both Vive Cosmetics and Mefoh Healthcare have a majority women workforce, creating an environment where women can gain financial independence and professional growth.
“In an industry dominated by men, I wanted to build something different-a space where women are at the forefront, leading production and decision-making,” says Prerna Singla. “At the same time, the men in our workforce are allies, contributing to an inclusive, balanced work culture.”
Expanding Horizons: The Future of Vive Cosmetics & Mefoh Healthcare
With strong industry partnerships and a reputation for reliability and excellence, Vive Cosmetics is now expanding its footprint into premium beauty and wellness brands, salon chains, and high-end hospitality amenities. The company is also exploring export opportunities, bringing its “Made in India” formulations to the global market. Mefoh Healthcare is set to introduce a new range of Ayurvedic wellness products, catering to modern consumer demands for clean, effective, and scientifically backed herbal formulations. The company is actively collaborating with research institutions and wellness brands to enhance product efficacy.
A Message to Entrepreneurs: “Start Small, Dream Big”
As an entrepreneur who has navigated challenges and emerged stronger, Prerna believes in the power of resilience and reinvention. She actively mentors aspiring business owners, especially women, guiding them on building sustainable brands in the beauty and healthcare industry.
Her advice? “Start small, dream big, and never doubt your strength. Every challenge is an opportunity to grow. You are worthy of success, and you can achieve anything you set your mind to.” With a strong foundation, a vision for the future, and an unwavering commitment to quality and empowerment, Vive Cosmetics and Mefoh Healthcare are set to revolutionize India’s beauty and wellness manufacturing sector-one innovative product at a time
